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The back and forth over the energy consumption of consumer AI is interminable. Researchers regularly update the predicted costs, AI luminaries (like Sam Altman) counter with internal figures but decline to explain how they were calculated, lay people chime in with cocktail napkin calculations (to which I won’t bother linking), and commentators conclude that there are actually more interesting things to talk about.
But there’s a relatively easy way to cut through all that noise. Instead of meekly asking AI companies for transparent data, we can take stock of how much energy they expect to use by looking at where they’re putting their money.
“The energy industry cannot be the reason China or Russia beats us in AI,” gawd
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