Slop is everywhere on Pinterest, frequently ranking in the top results for common searches. It persists across classic Pinterest categories like home inspiration and DIY hacks, fashion, beauty, food and recipes, art, architecture, and more — and often links back to AI-powered content farming sites that masquerade as helpful blogs, using Pinterest as a tool to draw in viewers to useless chum content just to cash in on lucrative display ads.

Pinterest users are frustrated, saying the AI onslaught is making the platform less useful and harder to navigate. But SEO spammers powering Pinterest's slopageddon say they're raking in cash.